Synovate Korea
The fastest growing research company in Korea
English Korean
Company Profile
People:
| Full time employees: | 111 |
| Research Professionals: | 58 of whom 10 are dedicated Qualitative specialists |
| Part Time Interviewers: | Field: Over 190 face-to-face interviewers; CATI: 20 tele-consultants |
Date Established:
1993
Website:
Quantitative Capabilities
- CATI – 20 CATI Stations and 45,061 interviews in 2007
- CAPI – 1,500 interviews in 2007
- Mail Surveys
- Central Location / Street Intercepts
- ViewsCast (Interactive Voice Response System) – available
- Omnibus – available
Qualitative Research
- Focus Group facilities in Seoul with four state-of-the-art focus group rooms with a two-way mirror facility. Video recording capabilities and simultaneous translator available
- 443 focus groups and 527 in-depth interviews in 2007
- Methodologies – Focus groups and in-depth interviews. Extended creativity groups, ethnographies, problem solving workshops, observation studies, case studies etc.
Internet/Online
Internet based surveys and online capabilities have been available since the beginning of 2004.
Our Expertise
Electronic, automotive, financial services, FMCG, cigarettes, telecommunications, domestic appliances, QSR, alcoholic products, pharmaceuticals, technology, media & entertainment, teens and children's products, retail, luxury products and food.
Contact us
KyungEun Chang — Managing Director12th Floor The Korea Economic Daily Building
441, Chunglim-dong, Chung-Ku
Seoul 100-791
Korea
Telephone: +82 2 741 3091
Fax: +82 2 741 3096
Send an email
