Synovate Malaysia
Extensive research network across Malaysia
Company Profile
People:
| Full time employees: | 222 |
| Research Professionals: | 67 of whom 9 are dedicated Qualitative Specialists |
Date Established:
1997
Quantitative Capabilities
- CATI – 77 in total (45 KL, 11 Jonor Baru, 11 Ipoh, 10 Penang)
- CATI interviews in 2007 – 55,418, In-home personal interviews – 58,445
- CLT / Street Intercept in 2007 – 26,080, Mystery shopping visits – 13,105 interviews
- Mail Surveys – available
- ViewsCast (Interactive Voice Response System) – available
- Internet/Online – available
- AsiaBUS
- Sample size – 1,000. Nationally representative sample of Peninsular Malaysia, availability to extend to East Malaysia also, as per requirements – CATI interviewing
- Method – CATI
- Frequency – monthly
Qualitative Research
- Three Focus Group rooms with viewing facilities; simultaneous translation; video recording and internet access available
- Over 319 focus groups and 351 in-depth interviews in 2007
- Methodologies – Focus groups, in-depth interviews, observational research, online
Our Expertise
Media, Telecommunications, Oil & Gas, FMCG, Automotive, Product Testing, Healthcare and Business Consulting.
Contact us
Steve Murphy — Managing DirectorLevel 18, Menara IGB
No. 2 The Boulevard
Mid Valley City
Lingkaran Syed Putra
59200 Kuala Lumpur
Malaysia
Telephone: +60 3 2282 2244
Fax: +60 3 2282 9944
Send an email
