Synovate Spain
Company Profile
People:
| Full time employees: | 165 |
| Research Professionals: | 75 of whom 21 are dedicated Qualitative Specialists |
| Full Time Interviewers: | 200 |
Date Established:
1964
Quantitative Capabilities
- CATI – 37 CATI stations and 306,000 Interviews in 2007
- CAPI – 166 CAPI devices and 21,500 Interviews in 2007
- PDA – 69 devices
- Mail Surveys – 2 surveys in 2007
- Central Location / Street Intercepts – 98 hall-tests in 2007
- ViewsCast – 2 surveys in 2007
- Multi-Media Data Collection System – 1 survey in 2007
- Consumer Panel(s) – No surveys were conducted in 2007 but this offering is available
- Internet / Online – 12 surveys in 2007
- Omnibus – No surveys were conducted in 2007 but this service is available
Qualitative Research
- Number of Focus Groups / Number of In-depth Interviews – 1.585 focus groups and 904 In-depth interviews in 2007
- Focus Group Facilities – 7 focus studios in Madrid and Barcelona, all of them including one-way mirror, video conferencing, simultaneous translation, video recording and internet access
- Multimedia Capabilities – 1 Multimedia Interactive Laboratory in Madrid (15 broadband connections)
Methodologies
- Traditional research (Focus groups, In-depths, paired in-depths, mini-groups, telephone interviews, face-to-face, hall-test)
- Research Reinvented (MarketQuest, BrandVision, PinPoint, CCL, Brand Value Creator, MVP, ViewsNet, ViewsCast, RealLive, GetLive, BuildLive, InPulse, CommsLive, NPD, Market Barriers, EX Customer, @life, Interactive Panels)
Our Expertise
Areas of Specialization – Consumer and Retail, Media, Motoresearch, Healthcare, Brand & Communications, Social Dynamics, On-Line.
Contact us
Enrique Domingo — Managing Director to Synovate IberiaC/Cartagena, 70-28028 Madrid
Spain
Telephone: +34 91 837 9300
Fax: +34 91 837 9301
Send an email
Julio Vidosa — Managing Director to Synovate Spain
C/Cartagena, 70-28028 Madrid
Spain
Telephone: +34 91 837 9300
Fax: +34 91 837 9301
Send an email
If you are a member of Synovate Global Opinion Panels, please contact us at contactopanel-es@synovate.net
