Synovate Canada
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Company Profile
People:
| Full time employees: | 78 |
| Research Professionals: | 34 of which 2 are dedicated Qualitative Specialists |
| Full Time Interviewers: | None; but 396 part-time telephone interviewers |
Date Established:
1956
Offices:
Quantitative Capabilities
- CATI – 175 CATI Stations and 300,000 interviews in 2007
- CAPI – 2,301 interviews in 2007
- Mail Surveys – 80,191 interviews in 2007
- Mall Intercepts – 3,695 interviews
- ViewsCast (Interactive Voice Response System) – available
- Consumer Panels: Online panel of 130,000, mail panel of 90,000
- Internet / Online – 179,626 interviews in 2007
- Omnibus – Twice weekly National online of 1,000; British Columbia monthly telephone 500; quarterly mail omnibus
Qualitative Research
- Focus Group facilities in Vancouver (2) Montreal (1) equipped for CCTV recording, simultaneous translation; viewing
- 158 focus groups; 2,960 in-depth interviews in 2007
- Methodologies – extended groups, projective techniques, laddering, problem-solving, ideation / brainstorming, sensitivity panels, immersion studies, ethnography
Our Expertise
Customer Satisfaction and Loyalty / Commitment; Financial Services; Travel and Tourism; Youth Research, Motoresearch, Telecommunications, Brand Tracking, Financial Services, Concept Testing, New Product Development research and Healthcare.
Contact us
Rob Myers — Managing Director480 University Avenue
Suite 500
Toronto, Ontario
M5G 2R4
Telephone: +1 416 964 6262 Ext. 113
Fax: +1 416 964 5882
Send an email
If you are a member of Synovate Global Opinion Panels, please contact us at mariebrighton@synovate.net.
