What our clients say

 
 
BOC
"The work that Synovate Business Consulting did in the region was absolutely spot-on and we are looking forward to more co-operation with BC in Asia."

Steve Waldron
General Manager, BOC Packaged Chemicals, UK
Corning Display Technologies
"We are satisfied with the outcome of research project conducted by Synovate Business Consulting. Its systematic analysis methodology and professional working style are impressive. And the consultants are smart and work hard. We think that Synovate's report provides us with valuable information for our decision making. We believe that there will be more future cooperation between Corning and Synovate."

Randy Ruan
Strategy & Business Development Manager, Corning China (Shanghai) Regional Headquarter
Ferrosan
"Synovate Business Consulting was commissioned by Ferrosan Asia Pacific to conduct a market research on Thailand focusing specifically on internal skincare. As Ferrosan has worked with Synovate on several projects in the last 3 years, they were the natural choice for this project. Once again, we have not been disappointed. In fact we are extremely delighted with the quality of work done. It was carried out with professionalism and commitment resulting in a work best in its class! I would not hesitate to recommend Synovate to any company considering work of such nature."

Maureen Law
Marketing & PR Director, Ferrosan Asia Pacific
Fujitsu
"Synovate Business Consulting was engaged to conduct market intelligence for our services in Singapore, Thailand and Malaysia. The Synovate Business Consulting team showed a professional attitude and has a good network for intelligence gathering. Thanks to Synovate's result-oriented and customer-focused approach, the deliverables met exactly our requirements."

Masahiko Ohashi
Director, System Engineering Division, Fujitsu E-Business
HP
"HP Medical Products Group commissioned Synovate Business Consulting to conduct competitive distribution benchmarking in the China medical equipment market. We selected Synovate in preference to other companies, which bid for this project, as Synovate was the best qualified to conduct this type of work in China. Through their local analysts, Synovate provided detailed information on our competitors' structure, distribution systems, staff, level of service, sales etc. and highlighted their strengths and weaknesses. We were very happy with Synovate's performance and have since commissioned them to investigate several more companies. I recommend Synovate as a very capable consultancy for competitor research in China."

Ken Fukushima
Marketing Services Manager, HP Asia
Ingersoll-Rand
"Synovate Business Consulting delivered results to a high standard, and we have since then asked Synovate to work on three other projects. Synovate showed us which regions and end-user industries held the greatest potential for our products, and made credible recommendations on pricing, credit terms, distribution strategy and customer service."

Kim Stanek
Business Development Manager, International
IPSEN
"We contacted Synovate to help us identify and evaluate potential partners for our drugs in Latin America. Synovate India and Synovate Argentina teams worked together successfully on this key project for Ipsen, to provide our project team with insightful and actionable results. The global Synovate team was integrated and on the same page from the start of the project, and we would welcome future collaborative projects using different centres of excellence in Synovate. Their work allowed us to identify 3 potential partners from a long list of pharmaceutical companies present in the region. As a result of this effort we are now able to approach these potential partners to commercialize and distribute our drugs in Argentina, Colombia and Venezuela."

Adlane Soudani
Business Analyst, Transcontinental Operations, IPSEN Argentina
Kimberly-Clark Healthcare
"Synovate Business Consulting has very dedicated analysts; they show great curiosity and became expert of the subject matter very quickly. The team delivered the key finding in a tight deadline and the results are instrumental in developing our regional go to market strategy."

David W. Fang
Global Market Research Manager
Mercer Management Consulting
"Mercer commissioned Synovate Business Consulting to conduct research on industrial and automotive storage demand, distribution and competition in China. The project covered seven cities throughout China and Synovate generated a detailed understanding of the marketplace using their analysts in each location. Synovate's research helped us to quantify market potential and also gave us good insight into the characteristics and key issues of each local market."

Larry Alberts
Vice President
Messe Frankfurt
"Synovate Business Consulting was able to research and analyse important market trends, as well as out competition, in a region where market information is difficult to obtain. We were impressed by the professionalism of their services and personnel."

Janet Lai
Marketing Manager, Messe Frankfurt (HK)
Nikkei
"Synovate Business Consulting is one of our best partners. Synovate's consultants take a very enthusiastic approach in being involved with the project, and are always open to discussion to help us with our issues. We have strong confidence in Synovate's capabilities to collect and analyse valuable information. We would like to say "Thank you" for the effort."

Satoshi Komaki
Senior Manager, Nikkei Singapore
 
 
 
Nokia
"The outcome of the research project that Synovate Business Consulting conducted for Nokia Mobile Market Insights exceeded my expectations. The Synovate team was continuously proactive throughout the project which ensured that the milestones were always met. It was indeed a pleasure to work with a team such as this!"

Irene Chan
Head, Mobile Market Insight, Nokia APAC
Olympus
"Synovate clearly understands our needs and works systematically towards gathering and analysing market data which can be utilized commercially. Willingness of the consultants to go that extra mile have given us confidence in working with Synovate Business Consulting."

Ngan Swee Ping
Assistant Sales & Marketing Manager, Surgical Products, Olympus Singapore
SKF
"Synovate has been extremely professional in every step of the project. They have made a lot of effort to understand our needs and also ensured that the outcome of the result would fulfil our expectations. In this case, the expectations were not only fulfilled, they were exceeded."

Francisco Serrano
SKF Industrial Division, Engineering Consultancy Services, Business Development Leader, China
Singapore Tourism Board
"The Synovate team was most professional. Yet, they were accommodating to the needs of the Singapore Tourism Board in every stage of the project. It was a joy working with them, and seeing the desired outcome from this relationship."

Lee Kai Yin
Head of Healthcare Services Division
Singapore Workforce Development Agency
"In my dealings with Synovate for our branding project, I observed that they are circumspect in their methods of obtaining information from the relevant stakeholders. They are also thorough in synthesising volumes of information to derive at focused areas that need immediate attention or quantum change."

Mohd Latiff
Deputy Director, Corporate & Marketing Communications
Standard Chartered Bank
"Synovate has done a world-class job of providing us with information and intelligence about a very challenging segment in financial services. They are an extremely hardworking and responsive team and I would strongly recommend them to any corporation wanting bottoms up intelligence work and outputs in Asian markets"

Namita Lal
Head Product Development
Starhub
"We commissioned Synovate Business Consulting to do a market sizing and needs based analysis on the corporate telecommunication landscape in Singapore. The findings helped us size up the market and gave interesting insights that was clear and executable. Very competent professionals with experience providing good quality work. Good value for money."

Eunice Lim
Customer Insight, Integrated Products and Marketing
Syngenta
"Synovate has done a very good job. There was an ample amount of information and this information was presented in a way that is easy to understand. The study has served as an important basis for our strategy."

Brian Wong
Regional Business Manager Turf & Ornamentals, Syngenta Asia Pacific
TNT Express
"We liked Synovate's professional and systematic approach; the results delivered was high quality with good practical insights."

Magali Rossi
Director, Strategy, TNT Express - Asia
UNICEF
"Professional team approach, well-coordinated. Flexible regarding client needs and excellent with timing adjustments. Clear, precise, understandable report and appropriate, helpful recommendations."

Donna Keher
Senior Regional Officer, Private Sector Division, East Asia and Pacific Regional Office, United Nations Children's Fund