Synovate Business Consulting Periscope
Line
August 2009

Tax Efficient Supply Chains

Unlock savings through Tax efficiencies &
Supply Chain Optimisation

Introduction
Tax Rates are being reduced by respective governments in the region to encourage more companies, especially multinationals, to situate their regional headquarters in their country (Figure 1). A growing number of companies are responding to the call, by relocating their regional headquarters in countries with lower corporate taxes (e.g. Singapore, Hong Kong).

Figure 1: Corporate Tax Rates across the Asia Pacific Region

Corporate Tax Rates across the Asia Pacific Region

Click to enlarge

The benefit from relocating the regional centre of operations in lower corporate tax countries is significant - reductions in corporate taxes directly impacts the bottom line, and a reduction of 5% in corporate tax improves net profit by the same amount. Additional benefits could also be harnessed by moving to a regional supply chain which enables cost reduction opportunities through consolidation in each step of the supply chain – from planning to fulfilment.

 

Though the benefits are significant, such a move requires significant planning at the tactical and operational levels. At a minimum, such a move will entail process reengineering to accommodate centralisation of several activities, and changes in organisation reporting structure as decision making will be centralized.

 

Tax Efficient Supply Chains
The idea of a tax efficient supply chain is not new - several multinationals have adopted a tax-efficient supply chain type of structure for the Asia Pacific region, with one of the lower corporate tax countries as their regional headquarters. Notable FMCG companies that have adopted this strategy include P&G, British American Tobacco, and several more are in the planning stage to move to a tax efficient supply chain structure.

Components of a Tax Efficient Supply Chain Structure
The objective of a tax efficient supply chain is to harness the lower corporate taxes offered by selected countries in Asia Pacific by centralizing significant portion of operations in these locations. The typical components of a tax efficient supply chain structure are as follows:

  • Central organization located in the lower corporate tax country which acts as the Regional Supply Chain Centre. The regional centre plans demand / supply on a regional basis, and should be the seat of decision making activity to qualify for tax incentives.
  • The central organization is responsible for buying ingredients/raw materials for the products, and retains ownership of all materials (including work-in-progress goods, and finished goods) until such materials/products are sold to the end-market/customer. The central organization could also be the centre for all back-office functions such as HR, IT, Finance, etc.

  • Toll manufacturers will manufacture goods on behalf of the central organization and will be paid a standard fee agreed between the central organization & the toll manufacturer. The manufacturing organization will own manufacturing plant/equipment/ buildings but not the materials or products as these are centrally owned. Toll manufacturers could be company’s own manufacturing plants or 3rd party manufacturing plants.

  • Local sales & marketing company is responsible for sales & marketing activities at the country/local level. They are usually focused on maintaining customer relationships, order taking, and are usually rewarded with commissions based on sales.

The structure described above is generic, and will need to be tailored to suit each company’s unique strategy and operating model. In addition, the structure has to be optimised to meet the qualification criteria for tax incentives (e.g. significant part of value adding activities should be in the low corporate tax country, or significant part of back-office functions should be centralised in the low corporate tax country, etc.)

 

ASEAN Developments & Implications
ASEAN (organization of 10 South-East Asian countries) targets acceleration of economic growth, social progress, and cultural development among its member countries. Inline with the economic collaboration & development model, ASEAN instituted the ASEAN FREE TRADE AREA (AFTA) which aims to promote the free flow of goods within ASEAN. In addition to free trade within ASEAN, the association also has free trade agreements with China, Korea, Japan, Australia, and New Zealand, with more countries on the negotiating table (e.g. India). The primary goals of AFTA seek to:

  • Increase ASEAN's competitive edge as a production base in the world market through the elimination, within ASEAN, of tariffs and non-tariff barriers

  • Attract more foreign direct investment to ASEAN

The primary mechanism for achieving the goals given above is the Common Effective Preferential Tariff (CEPT) scheme. The CEPT scheme aims to enact zero tariff rates on virtually all imports within ASEAN by 2010 for the original six signatories (i.e. Brunei, Indonesia, Malaysia, Thailand, Philippines, and Singapore).

 

The impact of the AFTA /CEPT on the operating footprints of major multinational companies cannot be underestimated. The landed cost of products across the ASEAN region will be significantly impacted with the implementation of AFTA/ CEPT as the tariffs/customs/duties will be reduced to zero. The impact of labour costs & transportation costs will become the key drivers for cost competitiveness within ASEAN as duties/tariffs will be eliminated.

    A tax efficient supply chain will need to consider the impact of AFTA on the landed cost of products within ASEAN, and consequently, drive further benefits in terms of cost savings by selecting the right operating footprint (e.g. choice of manufacturing location given the cost of labour, cost of raw materials including the impact of tariffs on these raw materials, the landed cost of finished goods in the export markets, etc.).

 

Risks & Critical Success Factors
The risks involved in moving to a tax efficient supply chain structure could be segmented into two broad areas – business risks, and organizational/personnel risks.

Business Risks

  • Significant business continuity risk due to the new organization structure & operating model which has to fulfil the criteria set to qualify for corporate tax incentives, and qualify for being taxed at lower corporate tax rates as dictated in the regional HQ location.

  • Almost all functions will need to be managed on a regional scale from their existing local scale. Functions most impacted will be in supply chain, especially in order fulfilment.

  • The transition to the new operating model will be complex as each country operation is unique - e.g. regulations will be different in each country, supplier relationships/contracts will be different in each country, etc.

  • Allocation of significant business resources/management time to the implementation of the tax efficient supply chain will potentially impact/disrupt day-to-day operations

Organizational/ Personnel Risks

  • Change of roles and responsibilities across the whole regional organization will necessitate different skill sets from impacted personnel, and consequently, retraining of personnel

  • In addition, such a major move will impact the motivation & morale of employees due to fear of potential job losses from centralization of several activities

As highlighted above, significant risks exist in the move to a tax efficient supply chain, and needs to be managed carefully. BUT, the rewards are significant in terms of cost benefits & competitive positioning, and such a move should be seriously considered given the current environment.

 

Other Issues

> Building tourism growth on change drivers

> Encouraging RFID adoption across customer verticals

> Estimating losses from parallel imports

> Offering a bundled value proposition

> Strategic intent in sponsorship marketing

> The Asian Century

 
Useful Links

Send to a friend

Our website

Contact us

Change your email address

Unsubscribe

Line
  Global market intelligence from the world's most curious people