Laurenz Ramdohr
Laurenz has worked as consultant and qualitative researcher before joining Synovate Business Consulting in 2010. This combination of consumer as well as the business perspective has enabled him to lead projects for a broad range of clients from public sector, resources, FMCG to automotive. Past clients include L'ORÉAL Paris, Garnier, Ferrero, Tefal, Unilever, PSA Peugeot Citroën, Staples, WA 's Water Corporation and Racing and Wagering Western Australia.
As a trained Psychologist and systemic coach Laurenz is skilled in stakeholder engagement and can facilitate change management. He has conducted ideation and strategy workshops as well as interviews with executives across a wide range of industries. His consulting expertise includes evidence-based marketing action, brand development, process engineering, market assessments and competitor assessment.