ViewsCast
ViewsCast is a global, automated feedback system that provides a cost effective approach for accurately and instantly gathering feedback from customers, employees, job candidates and more! With ViewsCast, access results in real-time using ViewsSummary, the ViewsCast web reporting tool providing instant access to results helping drive business forward. ViewsSummary reporting used in conjunction with the Synovate Customer Experience portal provides the best of both worlds…instant access to results plus the ability to access other customized scorecard / trending reports, hot alert resolution tracking system, training videos, document library, SynText text mining and much more!
Invite customers to participate in a ViewsCast survey through your POS receipt system, through a card invite at point of checkout, through a recorded message at your call center, through advertising (other options available as well depending on the type of survey or ViewsCast application). The ViewsCast team will work closely with you to design an optimal invitation solution that fits best with your objectives.
ViewsCast offers an integrated approach to data capture, making it easier than ever to obtain feedback. In addition to capturing surveys via automated telephone (IVR) interviewing, ViewsCast provides the opportunity to complete surveys online or even via SMS so that you can offer the choice of response methods.
ViewsCast has been successfully used to capture feedback for a variety of applications. Examples include:
- Transactional Customer Experience measurement – for contact centers, retail/restaurant/branch locations and more... capture ViewsCast IVR / Online / SMS feedback about specific transactions to better gauge operational effectiveness and to understand key performance indicator impact on customer loyalty.
- Employee surveys – use ViewsCast IVR / Online / SMS to capture feedback from your employees.
- Pre-screening job candidates using ViewsCast Express Hire – use ViewsCast for the first step in the candidate screening process. Provides the capability to capture candidate voice recordings to provide another evaluation dimension.
- Mystery Shop / Calling / Audits – ViewsCast IVR has been used to capture feedback during mystery shops / audits and immediately after for Mystery Calling (at call centers) for instant results captured very close to the actual experiences.
- Package / Product / Sample Evaluations – capture feedback from consumers on test products, reformulations, and samples distributed via the web, as inserts into newspapers, through the mail and more.
- Event Experience – capture attendee feedback for events to measure effectiveness and impact on branding perceptions for sponsor companies.
- Readership / Viewer surveys – capture reader/viewer feedback on specific articles/programs; develop demographics profiles to better understand audience.
ViewsCast combined with the thought leadership and advanced analytics provided by our team of ExM (Experience Management) experts will provide you with powerful insights into your customer experiences to help your organization develop best practices, target training opportunities, and identify operational improvement initiatives.
ViewsCast – real people, real data, real-time. Click on the links below for more information or to contact us directly. We look forward to hearing from you.
- Visit Synovate ViewsCast website
- Download Market Research case studies
- Contact us about our ViewsCast solution

