• International October 2009

Money matters

Global survey on money and finance

From In:fact

Executive summary

The year of living dangerously. Synovate surveyed around 11,400 from 16 markets across the world to find out what they had changed about their money management style and attitudes in the year since the global financial crisis hit.

The way people around the world transact and bank has changed quickly and in some fairly dramatic ways over the past twelve months. Around one in four respondents (26%) are using more cash now, yet 27% are using less. The Synovate survey found that 37% of New Zealanders, 35% of Russians and 32% of Spaniards have postponed or delayed overseas holidays in the past six months.

Of the people who delayed a major purchase, changed a life decision or spent less, the Synovate survey showed that 39% did this because they didn't have enough money. One in four people agreed they were glad the world had an economic crisis as it has helped them realise their priorities; over half (55%) have permanently changed their attitudes to the importance of saving money and 47% are looking forward to being able to spend freely again.

Find out the full details behind these numbers and more in the latest In:fact from Synovate.

Read full article > < Go back