http://www.synovate.com/changeagent/index.php/articles/index/ en tim.chow@ipsos.com Copyright 2012 2012-01-25T21:42:16+00:00 http://www.synovate.com/changeagent/index.php/site/high_cost_of_living http://www.synovate.com/changeagent/index.php/site/high_cost_of_living#When:09:13:14Z

]]> Various factors come into play when countries consider healthcare reform. An overall picture highlights a few factors that countries should take into account. Area of Expertise, Emerging Markets, International, Industry, Healthcare, 2011-10-25T09:13:14+00:00 http://www.synovate.com/changeagent/index.php/site/two_for_the_road http://www.synovate.com/changeagent/index.php/site/two_for_the_road#When:08:57:28Z

]]> Electric motorcycles are making breakthroughs in speed and distance, but why aren’t we seeing many of them on the road? The convenience, ease and environmentally friendly nature is a thumbs-up, but can they overtake their four-wheel counterparts? Area of Expertise, Emerging Markets, Industry, Automotive, 2011-10-25T08:57:28+00:00 http://www.synovate.com/changeagent/index.php/site/winning_credit_card_share_of_wallet_in_china1 http://www.synovate.com/changeagent/index.php/site/winning_credit_card_share_of_wallet_in_china1#When:16:00:11Z

]]> The proliferation of credit card usage in China shows what banks need to do to continue the trend. As consumers become more sophisticated, their demands for banks improve related customer services will need to be satisfied. Area of Expertise, Customer Experience, Emerging Markets, Industry, Financial Services, 2011-07-27T16:00:11+00:00 http://www.synovate.com/changeagent/index.php/site/social_networking_russia http://www.synovate.com/changeagent/index.php/site/social_networking_russia#When:07:43:06Z

]]> Global social networks may be leading the way in developed countries, but they are still coming to terms with how to enlarge their user base in emerging markets. Area of Expertise, Branding, Communications, Emerging Markets, 2011-06-09T07:43:06+00:00 http://www.synovate.com/changeagent/index.php/site/made_in_china http://www.synovate.com/changeagent/index.php/site/made_in_china#When:07:41:29Z

]]> Previously known for mass production of cheap goods that are sold in Walmart and other megastores, China no longer needs to imitate. Revamps on local goods are making foreign brands take a deeper look as the competition gets fierce. Area of Expertise, Branding, Customer Experience, Emerging Markets, 2011-05-12T07:41:29+00:00 http://www.synovate.com/changeagent/index.php/site/skip_deep http://www.synovate.com/changeagent/index.php/site/skip_deep#When:06:38:05Z

]]> From medical tourism to high school graduation, cosmetic surgery – invasive or not – is being embraced by younger and younger people, particularly in Asia. Area of Expertise, Emerging Markets, Industry, Healthcare, 2011-04-26T06:38:05+00:00 http://www.synovate.com/changeagent/index.php/site/excuses_excuses http://www.synovate.com/changeagent/index.php/site/excuses_excuses#When:07:46:36Z

]]> Climate change is all over the media, but a recent study in Brazil shows that the message is not necessarily being absorbed – at least, not in a sense that results in action. Area of Expertise, Emerging Markets, 2011-01-29T07:46:36+00:00 http://www.synovate.com/changeagent/index.php/site/rise_of_the_kidults http://www.synovate.com/changeagent/index.php/site/rise_of_the_kidults#When:22:35:04Z

]]> It's no secret that the gaming industry has been incorporating adults into their target market for a while now, but marketing strategies have had to change and adapt for the new growing market of "casual gamers" that Nintendo so effectively opened up with their introduction of the Wii console. With these largely adult consumers on the rise, enter the PlayStation Move and the Xbox Kinect.
Both systems are add ons for the already popular next-gen consoles (the PlayStation 3 and the Xbox 360) and both show obvious similarities to the interactive gameplay introduced by the Wii, where the player is immersed in the gameplay experience. The bigger question is, are they pulling in an older crowd? Area of Expertise, Branding, Communications, Customer Experience, Emerging Markets, Industry, Technology, 2010-11-02T22:35:04+00:00 http://www.synovate.com/changeagent/index.php/site/india_where_to_now http://www.synovate.com/changeagent/index.php/site/india_where_to_now#When:22:05:12Z

]]> It's easy to have a changing relationship with India – people love its colourful culture and rich heritage but lament about its infrastructure that is struggling to keep up with the country's rapid economic growth.
The grumblings can be heard in the BW-Synovate Urban Infrastructure Survey commissioned by and featured in Businessworld magazine. The survey talked to 1,002 men and women aged between 25-45 in the five big cities of Delhi, Mumbai, Bangalore, Chennai and Kolkata, asking them for their views on their city's power supply, public transport system and more. Area of Expertise, Emerging Markets, International, Product Development, Industry, Advertising, Healthcare, Luxury Goods, Retail, 2010-11-02T22:05:12+00:00 http://www.synovate.com/changeagent/index.php/site/get_mobile1 http://www.synovate.com/changeagent/index.php/site/get_mobile1#When:20:44:41Z

]]> The theory of evolution is a simple one: adapt to your environment, or die. Right back when the world was nothing more than a glorified ice-cube, man was able to adapt to his surroundings and survive. We now try to make it in a global business network, and to do this we need to be adaptable and innovative. And this is where a new iPhone webpage for Toyota executives comes in. Area of Expertise, Branding, Communications, Emerging Markets, International, Product Development, Industry, Automotive, Technology, 2010-09-14T20:44:41+00:00