19 December 2007
"Dome shape" design for new national stadium, say Singaporeans
SINGAPORE — More than one quarter (31%) of Singaporeans said they prefer a stadium shaped like a dome while 22% of...
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14 December 2007
Synovate Mail Monitor shows credit card terms improve, more fixed rate offers
NEW YORK — Terms for new credit cards have improved in response to the cut in the Prime Rate according to the latest data...
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13 December 2007
Synovate study predicts which consumer electronics will be under Christmas trees in the US this year
CHICAGO — As the holiday shopping season kicks into high gear, new study results by global market research firm Synovate...
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Synovate Healthcare opens for business in Canada
TORONTO — Synovate Healthcare, the healthcare arm of international market research agency Synovate, has extended its...
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11 December 2007
Synovate acquires Retail Specialist SPSL
LONDON — Leading global market research firm Synovate today announced the acquisition of SPSL, Europe's leading provider...
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Synovate Appoints new UK Financial Services Sector Head
LONDON — Global market research company Synovate has announced the appointment of Tony Smith as Head of its Financial...
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30 November 2007
Synovate survey on the Olympic Games... Greatest show on earth or five-ringed circus?
HONG KONG — With the countdown clock in Tiananmen Square registering just over 250 days to go, the eyes of the world are...
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29 November 2007
Credit card issuers continue mailing to high risk households
NEW YORK — Credit card mail volume in the US remained stable during 3rd quarter 2007 as issuers continued mailing credit...
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Stewart named new head of global business planning for Synovate
SYDNEY — Global market intelligence firm Synovate today announced that CEO for Australia and New Zealand, Brent Stewart,...
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27 November 2007
Synovate Malaysia expands senior leadership team
KUALA LUMPUR — Global market research company Synovate today announced the appointment of Mr. Ehtasham Uddin as Director,...
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23 November 2007
Synovate announces new Consumer Goods sector & Qualitative Research lead
LONDON — Leading global market research firm Synovate has announced the appointment of John Coll as Head of Synovate UK's...
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19 November 2007
Survey shows effective call centres are key to winning and keeping Thai customers
BANGKOK — Seventy three percent of Thai customers are willing to do more business with a company if they had a great call...
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2 November 2007
Affluent Thais more aware of out-of-home advertising
BANGKOK — Affluent Thais are highly aware of Out-of-Home (OOH) advertising, with over 90 percent having seen various types...
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Synovate Expands Footprint in Australia and New Zealand with Research Solutions Deal
AUCKLAND — Leading global market research firm Synovate today announced its acquisition of Research Solutions, one of New...
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30 October 2007
An Inconvenient Light: New survey shows eight in 10 Americans switch off to conserve energy
CHICAGO — When it comes to buying and living green, do Americans put their money where their mouth is?
A new survey by...
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12 October 2007
US credit card mail offers expected to reach 5.3 billion in 2007
Synovate Mail Monitor predicts slight dip in overall volume, increased response rates
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11 October 2007
Synovate Appoints Global Qualitative Leaders
LONDON — Global market research company Synovate has announced three key leadership appointments to its Qualitative...
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5 October 2007
Synovate Healthcare launches New Syndicated Service: The Key Relationships Trackers
LONDON — Synovate Healthcare, the healthcare arm of international market research firm Synovate, has announced the launch...
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4 October 2007
Synovate and Jan Callebaut part ways
ANTWERP — Global market research agency Synovate and Jan Callebaut, former CEO of Synovate Censydiam who has served as a...
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Synovate PAX media survey shows non-traditional television platforms are taking hold across Asia Pacific
SINGAPORE — Synovate, a leading global market intelligence firm, today released results from its PAX media survey showing...
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2 October 2007
Synovate PAX reveals new affluent consumer audiences across Asia
HONG KONG — Synovate, a leading global market intelligence company, today shed new light on consumers across Asia Pacific,...
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Hong Kong's wealthy sharpen their focus on assets and investment... at the expense of shopping
HONG KONG — a leading global market intelligence company, today released the 2007 Synovate PAX media survey results,...
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27 September 2007
Synovate Censydiam goes interactive
ANTWERP — Synovate Censydiam, the global leader in using psychodynamics to understand consumer motivations, has launched...
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25 September 2007
US consumers turning to credit cards to bail them out
Synovate Mail Monitor shows access to revolving credit at all time high
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24 September 2007
Synovate expands in Spain by acquiring Metra Seis
LONDON — Synovate, the market research arm of Aegis Group plc, announced today that it has acquired Metra Seis, the...
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21 September 2007
Smokers and non-smokers agree: Bans are okay in public places
Smokers also willing to pay price for tobacco-friendly flights
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11 September 2007
Affluent Thai women in control of their lives – and their family's purse strings
The Synovate Affluent Thai Woman report reveals the spending patterns, lifestyles and attitudes of wealthy Thai women
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5 September 2007
Synovate Healthcare launches first Oncology Monitor in India
LONDON — Synovate Healthcare, the healthcare arm of international market research agency, Synovate, today announced the...
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30 August 2007
New study shows Americans' blogging behaviour
According to a recent Synovate/Marketing Daily survey, 8 out of 10 Americans know what a blog is and almost half have visited...
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27 August 2007
Synovate announces Canadian Financial Service Excellence Awards for 2007
TD takes top honours in most areas while RBC scores a breakthrough
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Synovate Appoints Managing Director for Milan
ROME — Global market research company Synovate today announced the appointment of Fabrizio Giordano as Managing Director...
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24 August 2007
Asia's Top 1000 brands for 2007 unveiled
HONG KONG — Leading media, advertising and marketing publication Media magazine, together with regional brand consultancy...
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23 August 2007
Synovate Motoresearch adds new account service leadership in the US
DETROIT — Synovate Motoresearch, the specialist automotive practice of top ten global market research firm Synovate, today...
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17 August 2007
Synovate appoints Patrick Glydon as Chief Financial Officer
LONDON — INTERNATIONAL market research firm, Synovate, today announced the appointment of Patrick Glydon as its new Global...
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14 August 2007
Synovate announces leadership changes in CEEME
NICOSIA — Global market research company Synovate today announced that Nicos Rossides, CEO for Central/Eastern Europe and...
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13 August 2007
Synovate re-appoints Andrew Davidson to lead Mail Monitor® service in the US
NEW YORK — Andrew Davidson has been re-appointed Vice President of Competitive Tracking Services for Synovate's Financial...
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7 August 2007
Synovate Healthcare introduces Launch Uptake Normative Database
LONDON — Synovate Healthcare the healthcare arm of international research agency, Synovate – has announced the...
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31 July 2007
Synovate promotes Mary Beth Lake to MarketQuest CEO
CHICAGO — Global market research company Synovate has announced the promotion of Mary Beth Lake to MarketQuest CEO.
Mar...
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30 July 2007
Synovate Healthcare opens for business in Turkey
LONDON — Synovate Healthcare, the healthcare arm of international market research agency Synovate, has extended its global...
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26 July 2007
Synovate PAX reveals media habits, attitudes and lifestyle of Latin America's top tier consumers
MIAMI — Synovate, a leading global market research company, today released data from its inaugural PAX Latin America...
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Synovate PAX shows how affluent Argentineans live, spend and play
BUENOS AIRES — Synovate, a leading global market research company, today released data from its inaugural PAX survey of...
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Synovate PAX shows how affluent Brazilians live, spend and play
SAO PAULO — Synovate, a leading global market research company, today released data from its inaugural PAX survey of...
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Synovate PAX shows how affluent Mexicans live, spend and play
MEXICO CITY — Synovate, a leading global market research company, today released data from its inaugural PAX survey of...
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Synovate PAX results show media reach across Latin America
MIAMI — Synovate, a leading global market research company, today released data from its inaugural PAX Latin America Media...
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Synovate PAX results show media reach in Argentina
BUENOS AIRES — Synovate, a leading global market research company, today released data from its inaugural PAX Latin...
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Synovate PAX results show media reach in Brazil
SAO PAULO — Synovate, a leading global market research company, today released data from its inaugural PAX Latin America...
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Synovate PAX results show media reach in Mexico
MEXICO CITY — Synovate, a leading global market research company, today released data from its inaugural PAX Latin America...
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Senior level hiring at Synovate India
INDIA — Global market research company Synovate today announced the appointment of senior market research professionals in...
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18 July 2007
Synovate sharpens its focus on dynamic Asian region
HONG KONG — Leading global market research company Synovate today announced a new organisational structure for its Asian...
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KyungEun Chang promoted to Managing Director for Synovate Korea
HONG KONG — Leading global market research company Synovate today announced the promotion of Mrs KyungEun Chang to...
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11 July 2007
Synovate survey shows grappling with gratuities is tipping consumers over the edge
HONG KONG — Forty five percent of consumers globally often feel pressured to leave a tip when they don't want to and close...
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5 July 2007
Synovate Healthcare launches Psychoses Therapy Monitor Online
LONDON — Synovate Healthcare, the healthcare arm of international market research firm, Synovate – has announced the...
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Synovate promotes Michelle Norman to UK CEO
LONDON — International market research firm Synovate has announced the promotion of Michelle Norman to CEO of its UK...
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28 June 2007
Synovate PAX reveals in-flight readership and entertainment habits of affluent Asian travellers
HONG KONG — Leading global research company Synovate, today released results from its first Synovate PAX in-flight survey...
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27 June 2007
Synovate Healthcare launches Diabetes Therapy Monitor in China
Synovate Healthcare — the healthcare arm of global research agency, Synovate – has announced the launch of the...
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20 June 2007
Synovate appoints head of Qualitative in Spain
MADRID — Global market research company Synovate today announced the appointment of Marina Navarro as Head of Qualitative...
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17 June 2007
Synovate appoints new Managing Director for Gulf
DUBAI — Global market research company Synovate today announced the appointment of Andreas Zachariou as Managing Director...
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13 June 2007
Synovate appoints new Managing Directors for France
PARIS — Global market research company Synovate today announced the appointment of Thierry Pailleux and Georges Guelfand...
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8 June 2007
Synovate uncovers purchasing habits of Malaysians
Many consumers prepared to pay extra for quality, don't have time to shop and a large percentage stick with well-known brands
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4 June 2007
Tune in, or miss out: Synovate UK launches media research offering
LONDON — Synovate UK has announced the launch of a media research offering from its motivational research practice,...
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1 June 2007
Synovate appoints Managing Director, Qualitative, Italy
Global market research company, Synovate, today announced the appointment of Rossana Dell'Isola as Managing Director for...
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Synovate appoints COO for Southern Europe
Global market research company, Synovate, today announced the appointment of Finn Raben as COO for Southern Europe.
Raben...
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31 May 2007
Synovate launches new market potential solutions
CHICAGO — Synovate has introduced a leading-edge suite of models and simulators for quantifying the market potential of a...
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Synovate launches weekly Hong Kong AsiaBUS service
HONG KONG — Leading global market research company Synovate today announced the launch of a weekly Hong Kong omnibus...
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30 May 2007
Survey reveals the music trends rocking young urban Asian consumers
HONG KONG — Convenience, convergence and growth opportunities from connecting with consumers are the three big trends...
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Music Matters – Music piracy fact sheet
HONG KONG — Music piracy remains an ongoing problem in Asia according to the Branded, MTV and Synovate Music Matters...
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Music Matters – Music in China fact sheet
HONG KONG — Chinese music consumers are leading Asia when it comes to the use of digital music technology according to the...
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Music Matters – Music in India fact sheet
HONG KONG — Indians are the most passionate, television-driven music consumers in Asia according to the Branded, MTV and...
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22 May 2007
The new price of shopper loyalty
NEW YORK — American shoppers require that products be on sale in the grocery aisle – not only when they're trying a...
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18 May 2007
Synovate Taiwan appoints new Research Director
TAIWAN — Synovate, a leading global market intelligence company, recently announced the appointment of Ms. Ruth Yu as...
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3 May 2007
Synovate Motoresearch survey reveals Asian views of alternatively fuelled 'green' machines
HONG KONG — Over 80% of Asian car consumers are aware of some form of alternatively fuelled vehicle, with Toyota and Honda...
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19 April 2007
Synovate Strikes Global Panel Partnership with GMI
Global market research firm expands access to on-demand consumer and specialty panels in more than 50 markets
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12 April 2007
Media surveys to uncover habits of elite digital consumers
HONG KONG / AMSTERDAM — Global market research company Synovate, today announced its two major regional media surveys...
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11 April 2007
Synovate appoints Executive Vice President of Consumer & Business Insights in the US
NEW YORK — Synovate, a top ten global market research company, announced the addition of Mark Berry as Executive Vice...
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10 April 2007
Battle of the brands for emerging market hearts
CHICAGO — While almost 60 percent of consumers in emerging market countries would buy a local brand over an international...
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4 April 2007
Synovate expands into New Zealand
WELLINGTON — Leading global market research company, Synovate, has launched a full service market research and strategy...
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3 April 2007
Rob Myers appointed Managing Director of Synovate Canada
TORONTO — Synovate, a top ten global market research company, announced the appointment of Rob Myers as Managing Director...
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Synovate Singapore strengthens market position with new senior appointments
SINGAPORE — Synovate, a leading global market intelligence company, recently announced new senior appointments to its...
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Man-made or heaven sent? BBC World and Synovate unveil global attitudes to climate change
LONDON — International market research firm Synovate, today announces the key findings of its first global opinion survey...
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2 April 2007
Gold awards to top manufacturers
Results of the Synovate Quality Awards 2007
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27 March 2007
Synovate Media Atlas reveals new Hong Kong media audiences
HONG KONG — Synovate, a leading global market intelligence company, today shed new light on the media consumption,...
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16 March 2007
New offices and senior appointments for Synovate China
HONG KONG — Leading global market research company Synovate today announced its continued expansion in China with the...
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12 March 2007
New survey shows up to 3.5 million Canadian homeowners plan to renovate or remodel during 2007
TORONTO — Over one in four (27 percent) of all Canadian households say they plan to do some home renovation and/or...
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8 March 2007
Teaching children financial responsibility
NICOSIA — The vast majority of American parents expect their children to do chores for their pocket money, while more than...
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5 March 2007
Hyundai launches Synovate's NADA-24 survey to help dealers win customer loyalty
Hyundai Motor America launched a new customer survey initiative today called Hyundai Voice of the Customer to help dealers...
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27 February 2007
Synovate survey shows Hongkongers 'indifferent' to handover anniversary
HONG KONG — The majority of Hong Kong residents are indifferent towards the ten year anniversary of the Hong Kong handover...
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12 February 2007
BBC World and Synovate launch global survey partnership
LONDON — International market research firm Synovate, today announced details of its new global survey partnership with...
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8 February 2007
Synovate Healthcare opens for business in Germany
LONDON — Synovate Healthcare, the healthcare arm of leading global research agency, Synovate, has announced the launch of...
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Ignacio Galceran promoted to CEO for Synovate in Latin America
MIAMI — Synovate, a top ten global market research company, announced the promotion of Ignacio Galceran to CEO of Latin...
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Synovate strengthens Asia Pacific media research business
HONG KONG — Leading global market research company Synovate today announced the appointment of Susanna Lam to Associate...
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7 February 2007
Leisure time: clean living youth shun new technology
Today's youth: a technologically savvy, iPod generation obsessed with appearance and partying? Or a clean living, yet inactive...
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5 February 2007
BBC World and CNN Worldwide sign up for Synovate PAX Latin America
MIAMI — BBC World, CNN International and CNN en Español have signed up for the launch of PAX Latin America,...
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2 February 2007
Canada's Electronics Market: MP3 Players Soar While Digital Cameras Soften
TORONTO — MP3 Players led the home electronics category in unit and dollar volume growth in Canada during 2006, according...
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31 January 2007
Desperately seeking love online
Twenty nine percent of the French and 21 percent of Filipinos have used the internet to find love, but over one third of people...
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30 January 2007
Synovate further strengthens its position in the Netherlands with Interview-NSS
LONDON — Synovate, the market research arm of Aegis Group plc, announced today that it has acquired Interview-NSS, The...
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3 January 2007
Synovate survey shows Hong Kong's housework gender gap
HONG KONG — The majority of both women and men in Hong Kong agree that women do most of the work around the home, but both...
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