Synovate Healthcare Jigsaw - Performance Metrics for the
UK GP sector

Synovate Healthcare Jigsaw is a portfolio of UK-based primary care services. Our panel of GPs report continuously on their prescribing decisions and representative promotional activity.

Jigsaw lets you see:


  • Salesforce performance and impact on new business
  • Prescribing, including reasons for product choice
  • Volume, coverage and frequency of detailing activity
  • Product launch performance across a range of parameters, on a monthly and weekly basis

Proprietary target lists can be included in the data, allowing for further validation of strategy and optimisation of marketing activity.


For information about Jigsaw, please contact us.