Specialisms
Managed Care and Hospital Services
Synovate offers hospitals, HMOs, and other healthcare systems in North America a range of resources to accurately assess performance. Our expertise includes:
- Patient & member satisfaction including CAHPS® and HOS
- Customer Service Satisfaction
- Brand & market share measurement
For more information on Managed Care and Hospital Services, please contact:
David Bryant
Send an email
Telephone: +1 703-663-7280
Online research
Synovate Healthcare is a leading provider of online healthcare research.
We have significant online access to physicians in the US and Europe through our own panels in Europe and alliances in the US. We have access to over 140,000 physicians online in Europe and the USA.
We are also have unique access to consumer panels through which we identify and interview different patient groups.
Please contact us for more information.
OTC research
We offer full service, custom research expertise across a wide variety of over-the-counter (OTC) medications, and health and beauty care (HBC) products.
OTC therapeutic area expertise includes:
- Upper respiratory (cold/allergy/sinus/flu)
- Pain
- GI (stomach remedies and laxatives)
- Lifestyle products (hair re-growth)
- Anti-itch (eczema, psoriasis, poison ivy, etc.)
- HBC experience includes hand and body lotions, baby food/care items, wound care/first aid, nutritional/supplements/vitamins, foot care, sun care
Our primary research and specialised techniques cover all aspects of a product lifecycle - from concept development, pricing, sales forecasting and product optimisation to market assessment studies (market sizing, segmentation, awareness/attitudes/usage), brand equity studies and usage diary studies.
We are also have unique access to consumer panels through which we identify and interview different patient groups.
Please contact us for more information.
Public health research
For federal agencies such as the Food and Drug Administration, Centers for Disease Control, and the National Institutes of Health, Synovate conducts studies of knowledge, attitudes and practices on health care issues.
Recent projects include a longitudinal study of how mothers feed their infants, surveys of public knowledge about safe food handling and preparation, and the role of diet in health.
One study assesses the adequacy of information given patients with new prescription drugs. Another measured how well health care services keep seniors healthy and active.
Please contact us for more information.
