Synovate ViewsCast

ViewsCast is an automated, global feedback tool that lets you economically, accurately and instantly gather customer feedback. And you can access the results in real-time.

You can think of ViewsCast as a computer that answers the phone, or links you to a web survey.

Because ViewsCast is an integrated system, you can give respondents a choice of answering via telephone (for IVR/SMS collection) or web. ViewsCast offers an integrated approach to collecting feedback. ViewsCast is fast, flexible and easy to use.

Invite customers to participate in a ViewsCast survey through your POS receipt system or through a card invite at point of checkout (other options available as well). Your customers choose to call a toll-free phone number and respond to automated survey questions by pressing telephone keys or log on to a ViewsCast web survey and complete the survey online. And, because it's an integrated data collection system, we can make sure they only complete using one response method.

If you like, you can ask them to leave a recorded open-end or comment too. You can hear direct from your customers about their in-store experience.

You simply log in to a secure web page to learn survey results and listen to (or read) verbatim comments. This site is updated real-time — access it any time day or night to see how your feedback is coming in. Custom web deliverables are available too. The choice is yours.