Synovate Data Gage
National sample, shared cost
Data Gage is the Global Opinion Panels' monthly mailing service.
Data Gage permits sharing of mailing and sampling costs with other non-competitive clients. It provides a customised 3 ½" by 8 ½" (8.9 by 21.6 cm), two-sided card which targets specific questions to a nationally representative sample of households.
Data Gage is unique in mail survey services thanks to our commitment to maintaining fresh samples with current panel demographic information. Every sample is selected from Global Opinion Panels' complete universe of over 450,000 households rather than pre-selected blocks of households.
Summary of Synovate Data Gage:
- Offers sample sizes from 5,000 to 110,000 households in increments of 5,000
- Will accommodate a sample of up to 210,000 mutually exclusive households over a three-month period
- Is a responsive research tool. Appropriate uses include screening for low-incidence groups, incidence checks, and as a brief questionnaire
- Is usually readily available for your use, without long lead times
