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Synovate in Costa Rica


Synovate in Costa Rica is part of our Latin American network, which includes ten fully owned, full service offices in eight countries. With the acquisition of CIMA Group in 2008, we have a strong presence throughout the region. Three Regional Coordination Centres in Buenos Aires, Sao Paulo and Miami and preferred suppliers in neighboring markets ensure full coverage across Latin America.



Our people

  • Javier Cartagena
    Country Manager

    Javier is a physics and business administration professional with expertise in Market Research, Marketing Intelligence, Strategic Planning, Mathematic Modeling and Account Management. Currently he is in the last period of an International Business Specialization. He joined CIMA Group, now Synovate, in December 2002.

What people are saying about us

  • Synovate's approach for measuring communication impact and emotional connection is compelling to our team because it provides clear direction on the potential VALUE of our test messages.

    The correlation data they provided on purchase intent versus liking versus their own modeled result, coupled with their broad validation data, provided strong evidence that their method was superior to other approaches to message testing that we were considering.

    To date, we have used their method successfully across different categories, brands and countries.

    Research Director, Kraft Foods

Costa Rica Capabilities

Industry Expertise

Quantitative & Qualitative Facts
  • Face-to-Face / CAPI
  • Central Location / Street Intercepts
  • ViewsCast IVR
  • Online data collection
  • Online Community Panel

Background
  • Set up year: 2007
  • Full-time employees: 4


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