Synovate in Slovak Republic
Synovate has ten fully owned, full-service offices across Central and Eastern Europe (CEE), including our office in Bratislava, established in 1995. Creative and curious, Synovate in Slovakia delivers metrics that link to our clients' real world results. With Regional Coordination Centres in Hungary, Poland, Romania and Russia, our network in CEE is built around our clients' specific research needs.
Our people
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Eva Veisova
Managing DirectorDuring her 12 years in marketing research, Eva has supervised hundreds of research projects (both qualitative and quantitative) including project management, moderation, composition of final reports and presentation to top management. She began her market research career as the co-owner and Key Account Manager at the prominent Czech market research agency NMS.
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Kurt Thompson
CEO of CEEMEKurt has been CEO of CEEME since September 2007 and is based in Warsaw, Poland. He was previously Managing Director of Synovate Korea, more than doubling that market's revenues. He began his market research career in 1992 with TNS in London before moving to Korea to join Asia Market Intelligence (later acquired by Synovate) in 1996
What people are saying about us
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Synovate's approach for measuring communication impact and emotional connection is compelling to our team because it provides clear direction on the potential VALUE of our test messages.
Research Director, Kraft Foods
The correlation data they provided on purchase intent versus liking versus their own modeled result, coupled with their broad validation data, provided strong evidence that their method was superior to other approaches to message testing that we were considering.
To date, we have used their method successfully across different categories, brands and countries.
Slovak Republic Capabilities
Industry Expertise
- Advertising & Communications
- Automotive
- Call Centres
- Customer Experience
- Financial Services
- Food & Beverages
- FMCG
- Government & Public Sector
- Healthcare
- Household Durables
- Luxury Goods
- Media
- Retail
- Technology & Telecom
- Travel & Leisure
- Utilities
Quantitative & Qualitative Facts
- CATI: 12 CATI station and 70 interviews conducted in 2010
- Face-to-Face / CAPI: 40 interviews in 2010
