The home of auto research innovation

The Synovate Motoresearch toolbox includes proven methodologies and proprietary applications no other market research company can offer.

  • Car clinics – We pioneered the car clinic and continue to lead in innovations in this area
  • Synovate 24 – Get driver feedback fast so your dealers can quickly respond to service problems
  • Synovate Loyalty – We have distilled customer loyalty into the science of relationships
  • vMAR – A rapid new digital approach to car clinic research
  • The Optionizer – Learn the best mix of features to offer with your
  • Consumer Contextual Landscape – A psychodynamic blueprint to marketing from Synovate Censydiam.
  • Lifeworlds – We help you discover how your products fit into the life of your customers by exposing you to the complex reality of their environment.