News from 2008

29 décembre 2008
Christmas rush carries through to the sales
UNITED KINGDOM — Retail Traffic Index figures released by Synovate Retail Performance today confirm that the number of...

25 décembre 2008
Late surge helps save Christmas
UNITED KINGDOM — The latest data from Synovate Retail Performance show that the late rush for Christmas shopping really...

23 décembre 2008
Shoppers and retailers in discount stand-off
UNITED KINGDOM — Figures released today from Synovate Retail Performance show that the number of people out shopping...

22 décembre 2008
Synovate Malaysia appoints new Qualitative Research Director
KUALA LUMPUR — Leading global research firm Synovate today announced the appointment of Dr Christina Lee as Research...

19 décembre 2008
Survey shows more people would choose to marry a plumber than a movie star
KUALA LUMPUR — Leading global market intelligence firm Synovate today released results from a seven-market survey on...

17 décembre 2008
Shopper numbers disappoint during second week of December
UNITED KINGDOM — Figures released today by Synovate Retail Performance show that the number of shopping trips made in the...

11 décembre 2008
Consumers still don't support financial assistance for automotive industry; Domestics rank well for next vehicle consideration but brand erosion could be next
DETROIT — According to a new survey by Synovate Motoresearch, part of top 10 global market research firm Synovate, the...

Synovate wins MRS David Winton Award for Innovation
LONDON — Leading global marketing intelligence company Synovate this week won the coveted Market Research Society David...

10 décembre 2008
Creative retailers spur some shopper activity during first week of December
UNITED KINGDOM — The latest shopper update from Synovate Retail Performance shows that the number of non-food shopping...

8 décembre 2008
Synovate adds Marketing Management Analytics (MMA) to its global network
CHICAGO — Synovate, the global market research arm of Aegis Group plc, today announced that Marketing Management Analytics...

5 décembre 2008
Poor shopper figures in November point the way to a 'comforting Christmas'
UNITED KINGDOM — November's eagerly awaited Retail Traffic Index (RTI) figures from Synovate Retail Performance (formerly...

2 décembre 2008
Synovate Romania appoints new Managing Director
BUCHAREST — Leading global market research company Synovate today announced the appointment of Carmen Wieck as Managing...

1 décembre 2008
Synovate global male beauty survey uncovers attitudes and perceptions towards appearances and male beauty products
KUALA LUMPUR — Leading global market intelligence company Synovate, today released findings from a global male beauty...

26 novembre 2008
Synovate appoints new Key Account Director in Southeast Asia
SINGAPORE — Leading global research firm Synovate announced the appointment of Pamela Welch as Key Account Director in...

25 novembre 2008
Retailers will use 'Every Tactic' to avert 'Crisis Christmas'
UNITED KINGDOM — Today, exactly a month before Christmas Day, Synovate Retail Performance (formerly SPSL) publishes its...

11 novembre 2008
Young adults eager to engage with brands online, Global research from Microsoft and Synovate reveals
Almost a third of 18-24 year olds around the world regularly talk about brands in online forums or discussion boards

10 novembre 2008
US households will receive one billion fewer credit card offers in 2008
Synovate Mail Monitor shows significant decline in offers to high risk consumers

Synovate Denmark appoints new Managing Director
COPENHAGEN — Global market research company Synovate today announced the appointment of Klaus Friis Mikkelsen to the role...

7 novembre 2008
Shopper numbers reveal 'Wretched Month'
UNITED KINGDOM — Today's Retail Traffic Index figures, the first to be published under Synovate Retail Performance,...

30 octobre 2008
Synovate appoints Telford new head of UK business; promotes Shair as MD for Hong Kong
LONDON — International research firm Synovate has today announced that Jill Telford, currently CEO for Hong Kong, Taiwan...

29 octobre 2008
Synovate appoints new Head of Qualitative for CEEME
DUBAI — Leading global market research company Synovate has appointed Anjul Sharma as Head of Qualitative Research for...

27 octobre 2008
Synovate boosts Qualitative research team in South Asia
BANGKOK — Leading global research firm, Synovate, today announced the appointment of Gordon Milne as the new head of its...

24 octobre 2008
McCain is Apple, Obama is Nokia

New Synovate research reveals impact of presidential candidates' brand strategies

16 octobre 2008
Mobile devices take centre stage in the lives of affluent Asians
Fifty six percent of wealthy Asians use their mobile devices every week to take pictures while more than a quarter (31%) watched...

14 octobre 2008
Hong Kong's affluent are the most mobile savvy in Asia
HONG KONG — Affluent Hong Kong residents are the highest users of mobile applications such as video messaging, file...

9 octobre 2008
Synovate's new appointment enhances digital offering
HONG KONG — Global market intelligence company Synovate today announced the appointment of Lindsay Main as Associate...

30 septembre 2008
Survey shows ups and downs of air travel
KUALA LUMPUR — Leading global market intelligence firm Synovate, today released global survey results on airline travel...

10 septembre 2008
Synovate EMS Digital Life survey shows highly varied multi-tasking media consumption amongst the elite Europeans
AMSTERDAM — Synovate, a leading global market intelligence company, today revealed the results from its EMS Digital Life...

9 septembre 2008
Brief fillip boosts shopper numbers
UNITED KINGDOM — Figures released today from the Retail Traffic Index (RTI), the national metric measuring the number of...

5 septembre 2008
Survey shows that most 18-24 year olds worry more about money than they do love & romance, with 39% quoting cash as top concern
LONDON — Leading global research firm Synovate today released the findings from its 2008 study which was conducted on...

2 septembre 2008
Synovate announces Best Banking Awards for 2008
Competition in the personal banking sector becoming more intense

1 septembre 2008
Global survey shows 58% of people don't know what social networking is, plus over one third of social networkers are losing interest
HONG KONG — Across 17 markets of the world, well over half the population (58%) do not know what social networking is,...

28 août 2008
Chinese look outside China in celebrating sporting achievements
SHANGHAI — Jamaican Usain Bolt's sprinting achievement, American Michael Phelps winning eight swimming gold medals and the...

20 août 2008
Australian consumers savvier about alternative fuel technologies than those in the US - Synovate study reveals
MELBOURNE — According to a new survey by global market research firm Synovate, Australian consumers are savvier about...

13 août 2008
Synovate study finds U.S. Hispanics and African-Americans still have much lower ownership of several financial services and products
CHICAGO — Despite growing use of financial services and products and more targeted communications, U.S. Hispanics and...

11 août 2008
US credit card mail offers decline in Q2 2008 as issuers continue to reel in offers to high risk households
NEW YORK — Credit card mail volume declined again in 2nd quarter 2008 as issuers continue to cut back due to ongoing...

28 juillet 2008
Synovate reveals the financial and retail clout of Hong Kong women
HONG KONG — Eighty one percent of Hong Kong women can afford to pay for what they want without asking for money from their...

23 juillet 2008
Synovate releases its Pan-European Media and Marketing Surveys for 2008
AMSTERDAM — Synovate, a leading global market intelligence company, today released the 2008 top line results of their...

Mick Gordon appointed MD Synovate India
NEW DELHI — Leading global market research company Synovate today announced the appointment of Mick Gordon as managing...

11 juillet 2008
Shopper numbers back in decline
Regional shopping centres continue to suffer worst

7 juillet 2008
Synovate Business Consulting launches in Russia
MOSCOW — Global market research company Synovate today announced the launch of its Business Consulting office in Russia....

2 juillet 2008
Synovate further strengthens capabilities in Africa with acquisition of Steadman Group
LONDON — Synovate, a leading international market intelligence firm, today announced it has acquired the African market...

30 juin 2008
Global beauty survey finds a quarter of all women would have plastic or cosmetic surgery to improve their looks
HONG KONG — Two thirds of all people say that beauty is primarily about non-physical attributes, yet as many as 40% would...

23 juin 2008
Microsoft overtakes Qantas as Australia's most authentic brand in latest study
Technology brands emerge as most powerful as FMCGs take a dive Australia Post most authentic local brand

19 juin 2008
New survey shows concern over fuel prices and environment drive consideration of hybrid electric vehicles to highest level ever
DETROIT — According to a new survey by global market research firm Synovate, US consumers are more familiar with advanced...

11 juin 2008
Synovate launches Customer Experience practice
Global market research company Synovate today announced the launch of its Customer Experience practice, which partners with...

6 juin 2008
Global healthcare survey reveals rise of 'patient power'
LONDON — Leading global research firm, Synovate, today revealed the results of a global survey into attitudes and...

4 juin 2008
Unexpected may upturn in shopper numbers confounds trend
UNITED KINGDOM — Latest figures from the Retail Traffic Index (RTI) by analysts Synovate Retail Performance, now part of...

2 juin 2008
Synovate study compares online behaviour of connected Hispanics, African-Americans and general market consumers
CHICAGO — Despite the much cited "digital divide," many multicultural consumers in the U.S. are getting much more active...

28 mai 2008
US credit card mail offers decline in Q1 2008, lowest level since 2003
NEW YORK — Credit card mail volume declined significantly in 1st quarter 2008 as issuers continued to cut back offers due...

26 mai 2008
Synovate appoints new Managing Director for Hungary
BUDAPEST — Leading global market research company Synovate has announced the appointment of Zoltan Bodo as Managing...

14 mai 2008
New Orleans artists rebuild livelihoods with eBay charity auction on May 23
CHICAGO — Nearly three years have passed since Hurricane Katrina devastated most of the north-central Gulf Coast but the...

13 mai 2008
Synovate appoints new Managing Director for Gulf
DUBAI — Global market research company Synovate today announced the appointment of George Christodoulides as Managing...

7 mai 2008
Fall in retail activity hits new Plateau – not expected to get much worse
UNITED KINGDOM — Latest figures from the Retail Traffic Index (RTI) by analysts Synovate Retail Performance, now part of...

9 avril 2008
March Piles more gloom on the high streets
UNITED KINGDOM — Figures from the Retail Traffic Index (RTI) by analysts Synovate Retail Performance, now part of global...

8 avril 2008
Synovate Media Atlas shows impact of digital revolution
HONG KONG — The digital revolution has been firmly embraced by the masses in Hong Kong, reports leading global research...

7 avril 2008
Synovate launches new way to measure barriers to brand success
AMSTERDAM — Global market research company Synovate today announced the launch of a new brand-building solution called...

2 avril 2008
Retail footfall suffers badly over easter fortnight
UNITED KINGDOM — Figures from the Retail Traffic Index (RTI) by analysts Synovate Retail Performance, now part of global...

Survey reveals what people around the world think of money
HONG KONG — Leading global research firm Synovate, today revealed results showing that Britons (46%) were the biggest...

1 avril 2008
New Synovate study shows that Hispanic voters have views similar to whites, blacks and Asians in the US - except on immigration and the war in Iraq
CHICAGO — While researching the influence of race in the upcoming presidential election, Synovate found that Hispanics'...

18 mars 2008
Poor easter fortnight for retail predicted; shoppers down 5.2% on Easter 2007
UNITED KINGDOM — Predicted figures from the Retail Traffic Index (RTI) by analysts Synovate Retail Performance, now part...

12 mars 2008
Survey shows Canadians becoming even savvier shoppers
TORONTO — Canadians in the market for home durables products are visiting a greater number of retailers before deciding...

Survey shows young Asians fit 38 hours of activities into one day (but still manage eight hours sleep!)
HONG KONG — Leading global research firm Synovate today released data that shows multitasking, media-rich lifestyles are...

10 mars 2008
Synovate acquires UK retail specialist PS&A
LONDON — Leading global market research agency Synovate today announced the acquisition of Peter Seagroatt &...

9 mars 2008
RTI figures show north / south divide continuing; shopper behaviour changing
UNITED KINGDOM — Surprising figures from the Retail Traffic Index (RTI) from analysts Synovate Retail Performance, now...

3 mars 2008
Global survey reveals consumers' jeans joy and denim blues
HONG KONG — Leading global research firm today released survey results that show Levis' global dominance in denim; the...

18 février 2008
Synovate survey reveals what Malaysian car buyers want
KUALA LUMPUR — Sixty three percent of potential car buyers in Malaysia said a professional sales advisor would positively...

13 février 2008
Synovate appoints CEO for Southern Europe
LONDON — Leading global market research company Synovate today announced the appointment of Finn Raben as CEO for Southern...

11 février 2008
Synovate Belgium integrates with local Censydiam practice
GHENT — Global market research company Synovate today announced an integration of its business in Belgium which combines...

6 février 2008
US credit card mail volume declined in 4th quarter 2007 as troubled issuers pull back
NEW YORK — Credit card mail volume declined in 4th quarter 2007 as issuers, straining from fall-out due to the mortgage...

5 février 2008
Cold weather study shows four in ten urban Chinese still plan to travel this Lunar New Year
Four in five have bought food or consumer goods to help them through the cold; and three in five still intend to 83% say snow...

31 janvier 2008
Synovate appoints Managing Directors for Saudi Arabia, Czech Republic
NICOSIA — Leading global market research company Synovate today announced the appointment of Managing Directors in Saudi...

21 janvier 2008
Synovate expands in Latin America with CIMA Group acquisition
LONDON — Global market research firm Synovate today announced the acquisition of CIMA Group (CIMA), one of Latin America's...

15 janvier 2008
Synovate Business Consulting expands senior leadership team in Malaysia
KUALA LUMPUR — Global market research company Synovate today announced the appointment of Mr Kiranjit Singh as Business...

7 janvier 2008
Synovate Healthcare boosts global oncology portfolio through acquisition of Oncology Inc.
NEW JERSEY — Synovate Healthcare, the healthcare arm of international market research agency Synovate, has announced the...

3 janvier 2008
Final RTI figures for December explain early sales
UNITED KINGDOM — Final 2007 Retail Traffic Index (RTI) figures from analysts Synovate Retail Performance, now part of...

Synovate appoints Global Head of Decision Systems
LONDON — Leading global market research firm Synovate has announced the appointment of Hans Raemdonck as Global Head of...

2 janvier 2008
Global weight survey looks at scale obsessions, fast food addictions and obesity
HONG KONG - Leading global market research firm Synovate today released data that shows that across the world people have...