Synovate appoints Telford new head of UK business; promotes Shair as MD for Hong Kong


30 octobre 2008

LONDON — International research firm Synovate has today announced that Jill Telford, currently CEO for Hong Kong, Taiwan and Korea, will be moving to London in January 2009 to take up the position of CEO for its UK business.

Current UK head Michelle Norman has started a comprehensive leadership handover that will take place over the next two months. Norman, who has decided to take a break to spend more time with her family, was appointed Managing Director in 2003 and became CEO in 2007. She has led the UK business through a period of significant change, not least of which was the integration of Synovate's various businesses and acquisitions into a cohesive unit. Under her guidance, Synovate outperformed the UK market in revenue growth at a time of intense competition.

"The UK's progress, especially in this challenging business environment, is one that we will continue to focus on and develop," says COO Robert Philpott. "The appointment and relocation of Jill is a demonstration of that commitment."

Having been Managing Director of Synovate in Hong Kong since 1999, Telford was appointed CEO for Hong Kong, Taiwan and Korea in 2007. She started her research career in London in 1986, working for a number of agencies before moving to Asia. Telford has lived and worked in Japan and Hong Kong.

Comments CEO Adrian Chedore, "Synovate is very lucky to have such a wide range of talent around the world. This is a great opportunity to live up to our philosophy of being a truly international and borderless company."

"Jill has been with Synovate for many years and has very successfully run one of the company's largest, most established and widely recognised offices. Her extensive experience of working in one of the most dynamic and highly diverse parts of the world will enable her to effectively leverage the company's talent and capabilities in the UK."

As Telford moves to the UK, Hong Kong-based Brendan Shair takes up the position of Managing Director for Hong Kong effective January 1st.

A respected qualitative specialist with over 13 years' experience in Asia and Europe, Shair's expertise in brand image and tracking, advertising development, new product development, motivational research and lifestyle studies span a number of industries from banking and finance to IT and telecoms.


Contact(s) for this press release


Joanne Humphrey
Marketing Manager
Synovate UK

Telephone: +44 20 3059 4808
Mobile: +44 7814 392687
Send an email

 



About Synovate

Synovate, the market research arm of Aegis Group plc, generates consumer insights that drive competitive marketing solutions. The network provides clients with cohesive global support and a comprehensive suite of research solutions. Synovate employs over 6,400 staff across 62 countries.

For more information on Synovate visit www.synovate.com.