News from 2010
27 December 2010
Boxing Day update: Mixed start to busiest shopping week of the year, says Synovate
UNITED KINGDOM — Footfall data released for Boxing Day, Sunday 26th December 2010 by Synovate Retail Performance show a...
25 December 2010
Christmas Day update: Final few days deliver some cheer to retailers, says Synovate
UNITED KINGDOM — The latest retail footfall data from Synovate Retail Performance in the final few days trading before...
21 December 2010
Weekly update: Retail footfall taking a beating from the weather, says Synovate
UNITED KINGDOM — The third week of December (12th December – 18th December) saw retail footfall suffer further at...
15 December 2010
More Canadians shopped online during the US Black Friday period than crossed the border to shop
TORONTO — Global market research firm Synovate today released its findings from a recent survey and found that during the...
9 December 2010
New Synovate Healthcare study shows advertising effectiveness of ads by drugs and pharmaceutical companies
HONG KONG — In the MTR, on the bus, within newspapers and magazine, and not to mention on television, there are increasing...
7 December 2010
Weekly update: Snow slows the start of Christmas shopping, says Synovate
UNITED KINGDOM — The first week of December (w/c 28th November) saw 14.5% fewer shoppers in non-food stores than the same...
3 December 2010
No November reprieve for retail traffic, says Synovate
UNITED KINGDOM — November's retail footfall figures from Synovate Retail Performance continue to show a widening deficit...
1 December 2010
Synovate to establish leading market research company in Russia through agreement to acquire majority stake in COMCON
MOSCOW — Synovate, one of the world's largest market research companies, today announced that it is further expanding its...
30 November 2010
Bruce Paul joins Synovate as Senior Vice President in the US
New York — Global market research company Synovate, one of the top four custom research firms, has announced that Bruce...
25 November 2010
Mobile banking impacts consumers' bank selection, according to Synovate Mobile Banking Perception Study
HONG KONG — Whether or not a bank offers mobile banking services impacts people's perceptions toward it and the bank they...
9 November 2010
Synovate launches Synovate Management Analytics, a global analytics consulting practice led by Patrick Cummings
CHICAGO — Leading global market research company Synovate has announced the launch of Synovate Management Analytics (SMA),...
8 November 2010
Synovate survey shows stronger interest in GM Volt than H3, even if free
DETROIT — Leading global market research firm Synovate today released a new study showing that Americans are more...
5 November 2010
Footfall still on the slide, says Synovate
UNITED KINGDOM —Last month's retail footfall was 3.4% lower than October 2009 according to Synovate's Retail Traffic Index...
28 October 2010
Synovate UK appoints Head of Project Management
LONDON — Leading global market research firm Synovate has appointed Sam Scott as Head of Project Management within the...
Synovate UK appoints Research Director
LONDON — Leading global market research firm Synovate has appointed Rosemary Bayman as Research Director within its...
26 October 2010
Synovate strengthens Retail Performance team with Commercial Director new hire in China
CHINA — Global market research company Synovate, one of the world's largest custom research firms, has announced the...
25 October 2010
Synovate appoints Senior Vice President, Brand & Communications
NEW YORK — Global market research company Synovate today announced that Will Gordon has joined the company as Senior...
Synovate Healthcare appoints Oncology Business Consultant
GERMANY — Leading global market research agency Synovate has appointed Dr Nicole Oehlrich to the role of Oncology...
21 October 2010
Synovate Healthcare appoints new lead for its European Oncology Monitor
UNITED KINGDOM — Leading global market research agency Synovate has appointed Chris King to the role of Head of the...
20 October 2010
Synovate appoints Senior Vice President of Customer Experience
CHICAGO — Global market research company Synovate today announced that Xavier Quenaudon has joined the company as Senior...
19 October 2010
Synovate appoints Managing Director of Synovate Retail Performance
LONDON — Global market research company Synovate, one of the big four custom research firms, has announced the...
Synovate Healthcare appoints Senior Vice President of Payer and Market Access Research
CHICAGO — Leading market research agency Synovate has appointed Paul Villa to the role of Senior Vice President of Payer...
Synovate Media Atlas China survey shows TV and radio most popular media with potential automobile buyers
SHANGHAI — Leading global market research firm Synovate today released findings on media consumption habits for potential...
14 October 2010
Customised Mobile Contracts: A South African reality or just a dream?
Global market research company Synovate explores the landscape of the South African mobile user
Synovate PAX survey shows spending power of affluent Asians in boom and bust
SINGAPORE — Synovate, one of the world's largest market research firms, today released its 2010 PAX survey findings,...
13 October 2010
4 in 10 Canadians use low-fat food products to stay fit or to slim down
TORONTO — Synovate, one of the world's largest global market research firms, in a recent survey on health habits around...
12 October 2010
Synovate PAX survey shows that brands can count on Asia's elite consumers in good times and bad
HONG KONG — Synovate, one of the world's largest market research firms, today released data from its 2010 Synovate PAX...
11 October 2010
Synovate Hong Kong adds Jeff Stewart as Executive Director
HONG KONG — Global market research company Synovate, one of the world's largest custom research firms, announced the...
8 October 2010
Recent retail footfall decline raises concern for holiday shopping season in the UK
UNITED KINGDOM — September's Retail Traffic Index (RTI) results, released by leading market research company Synovate...
6 October 2010
Synovate appoints two CEOs of Geographies
LONDON — Global market research company Synovate, one of the world's largest custom research firms, has promoted Peter...
4 October 2010
Synovate and HKIFA investigate the public's view on the regulatory changes for retail investment products
HONG KONG — Leading global market research firm Synovate and Hong Kong Investment Funds Association (HKIFA) have published...
30 September 2010
Synovate promotes Tamer El Naggar to CEO of Middle East and North Africa business units
CAIRO — Global market research company Synovate, one of the big four custom research firms, has announced that Tamer El...
27 September 2010
Synovate strengthens automotive research team in Asia with addition of Klaus Paur, Managing Director for Synovate Motoresearch in Greater China and Korea
SHANGHAI — Global market research company Synovate today announced the appointment of Klaus Paur as Managing Director for...
20 September 2010
Synovate ranks highest among top four custom research firms in research buyer survey on quality and value
Ranks #1 across all firms in early stage concept testing
Synovate reorganises China, Hong Kong and Taiwan into Greater China unit; names Eliza Wong CEO Greater China
SHANGHAI — Global market research company Synovate announced that it has restructured its senior leadership team and...
17 September 2010
Synovate appoints Ulf Andersen CEO of Scandinavian Business Units; promotes Bjorn Jacobsen to Commercial Director for Synovate Norway
OSLO — Global market research firm Synovate has announced that Ulf Andersen has been promoted to CEO Scandinavian...
6 September 2010
Synovate New Zealand celebrates winning 66% of the 2010 NZ Market Research Effectiveness Awards
AUCKLAND — Market research company Synovate continued its proud tradition at the recent biennial New Zealand Market...
2 September 2010
Consumers in upper and lower tier cities have more in common than marketers think, reveals latest Synovate Media Atlas China research
CHINA — Leading global market research firm Synovate today released the latest findings from Media Atlas China, the most...
1 September 2010
Shoppers rediscover their daily routine says Synovate
UNITED KINGDOM — Synovate's Retail Traffic Index (RTI) showed a year-on-year decline of 1.8% in August, the strongest...
Synovate appoints Enrique Domingo CEO of Iberia and Latin America
CHICAGO — Global market research firm Synovate has announced that Enrique Domingo has been promoted to CEO for Synovate...
30 August 2010
Sunil Saxena rejoins Synovate
INDIA — Global market research firm Synovate has announced that Sunil Saxena will head up its field operations in India as...
27 August 2010
Synovate Marketing Management Analytics Names Ernie Kim Senior Vice President & Analytics Officer
WILTON, CONNECTICUT — Ernie Kim has joined Synovate's Marketing Management Analytics business as Senior Vice President...
Television continues to rule the hearts of young Indians, though mobile phone usage shows potential to grow
INDIA — From sunrise to sunset, with the many occasions taking place in between, the latest Young Asians survey by global...
26 August 2010
New Obesity study from Synovate weighs food and fitness around the world
CHICAGO — The majority of respondents in a recent study from global market research firm Synovate on health habits around...
25 August 2010
Synovate announces winners of 2010 Best Banking Awards
TORONTO — Leading global market research firm Synovate today announced the winners of its 2010 Best Banking Awards in...
24 August 2010
South African consumers reveal what makes them 'click' online
Leading Market Research company Synovate uncovers the online spending habits of South African Internet users
19 August 2010
Mark Pitts rejoins Synovate as Americas Head of Synovate Business Consulting
CHICAGO — Synovate Business Consulting, the consulting unit of global market research firm Synovate, has announced that...
18 August 2010
Synovate recognized as one of I Love Rewards 50 Most Engaged Workplaces™
TORONTO — Global market research firm Synovate today announced that it has been recognized as one of North America's...
17 August 2010
Synovate survey shows Canadian new car buyers more electric than American car buyers
TORONTO — Leading global market research firm Synovate today released new study findings showing that Canadians are more...
13 August 2010
Synovate voted as Hong Kong's number one market research agency in both Quantitative and Qualitative categories by client-side marketers
HONG KONG — Leading global market intelligence firm Synovate has been voted as the number one market research company in...
9 August 2010
Synovate Mail Monitor finds Americans using their credit cards more than ever
NEW YORK — As the economic doom and gloom rhetoric has become commonplace, Americans generated the highest spend on their...
4 August 2010
Shoppers hold their station in July says Synovate
UNITED KINGDOM — Synovate's Retail Traffic Index (RTI), the UK metric capturing through-the-door shopper numbers in the...
2 August 2010
Singaporean youth top in Asia who couldn't live without their mobile
Latest Synovate survey shows Young Asians are inseparable
from their mobiles
Latest Synovate survey shows Young Asians are inseparable from their mobiles
Hong Kong youngsters own the most mobiles across Asia
30 July 2010
The technology debate: Soccer fans vote yes!
52% of World Cup fans agree that FIFA should make use of technology to support on-field officiating
29 July 2010
Media and entertainment central to daily life in the Philippines
MANILA — Leading global market research firm Synovate today announced the Media Atlas Philippines study results, revealing...
22 July 2010
Giving NHS budget to GPs: Better patient care or a big gamble? New Synovate survey reveals GPs' views
LONDON — Following Health Minister Andrew Lansley's proposal to decentralise £80 billion of the NHS Budget to GP...
21 July 2010
Synovate's Latest Financial Sentiment Barometer: U.S. women feeling more positive while minorities and unemployed are above average in optimism about their future
CHICAGO — While more Americans remain unhappy about the changes in their personal financial situations over the past year...
6 July 2010
Sunshine and Sales bring out the shoppers in June says Synovate
UNITED KINGDOM — June's retail footfall figures from Synovate Retail Performance rallied a little over recent months. The...
18 June 2010
New Synovate survey reveals Hong Kong consumers' quest for financial knowledge
HONG KONG — Global market research firm Synovate released today a survey revealing that advice from parents tops...
16 June 2010
Synovate launches True Customer View, the first research system that captures the customer experience entirely from the customer perspective
LONDON — Global market research firm Synovate today announced that it has launched a new customer relationship system that...
2 June 2010
Synovate survey reveals how Hong Kong consumers view their health, the impact of branding and the use of Over The Counter medicines
HONG KONG — One in three people in Hong Kong rated their health as good, compared to the global average of close to 50%...
Shoppers remain cautious in May says Synovate
UNITED KINGDOM — Following a slow April when both retail footfall and sales in the UK showed large year-on-year declines,...
28 May 2010
Synovate research study finds few Americans feel the economy is improving despite Wall Street gains
CHICAGO — The Dow Jones may be slowly rising but Americans are still not feeling optimistic about their personal financial...
26 May 2010
Climate change concern remains high across the globe, says Synovate and Deutsche Welle global study
People cite extreme weather conditions as main danger of climate change; almost half willing to pay more for eco-friendly products
21 May 2010
Synovate appoints Global Commercial Head of Brand Equity
LONDON — Leading global market research agency Synovate today announced the appointment of Dave Hannay to the newly...
18 May 2010
Synovate announces launch of global digital centre of excellence
LONDON — Global market research firm Synovate today announced a major investment in marketing research in the digital...
17 May 2010
Synovate appoints new Country Manager for Peru
LIMA — Leading global market research firm Synovate has announced that Milagros Freitas has been appointed Country...
4 May 2010
Synovate Mail Monitor shows 29% increase in US credit card offers year on year
NEW YORK — During 2009, the worst recession seen in years, the economy and legislative pressure caused issuers to...
Footfall fails to foster retail spending in April says Synovate
UNITED KINGDOM — The latest figures from Synovate for April record another year-on-year drop in UK shopper numbers, but...
Synovate appoints Ben Llewellyn acting head of Malaysia
KUALA LUMPUR — Global market research company Synovate today announced that Ben Llewellyn has been appointed acting...
26 April 2010
Synovate Healthcare appoints Senior Research Manager in Germany
GERMANY — Synovate Healthcare, specialist pharmaceutical research division of leading global market research company...
Synovate Healthcare appoints leader for Western Europe
GERMANY — Synovate Healthcare, specialist pharmaceutical research division of leading global market research company...
23 April 2010
Synovate launches Media Atlas China: The most comprehensive syndicated media study revealing the lifestyle, spending, and media habits of Chinese consumers
HONG KONG — Global market research firm Synovate announced the launch of Media Atlas China, a new syndicated media study...
19 April 2010
Easter weekend fails to quite match the footfall of last year says Synovate
UNITED KINGDOM — Latest retail footfall figures released by Synovate Retail Performance show that the Easter weekend...
15 April 2010
New Synovate survey reveals how Americans view and use over the counter medicines
CHICAGO — While almost half (48%) of Americans worry about taking any medicines that haven't been prescribed by a doctor,...
12 April 2010
Synovate appoints Scott Miller North America CEO
CHICAGO — Global market research firm Synovate today announced that it has appointed Scott Miller as its North America...
9 April 2010
Shoppers Tiptoe into Spring in March, but poor weather over the start of Easter did retailers no favours says Synovate
UNITED KINGDOM — For the fifth consecutive month, March recorded lower retail footfall in the UK compared to the same...
8 April 2010
New research study: Despite increased debt, multicultural consumers feel optimistic about the future
CHICAGO — While 27% of African-Americans and 26% of Hispanics have seen their debt increase in the past year, versus 18%...
25 March 2010
Synovate becomes first market research agency to receive ISO 20252 certificate in Thailand
BANGKOK — Synovate, a leading global market intelligence firm, is the first market research agency in Thailand to receive...
17 March 2010
Lifestyles and consumption habits of four generations of Hong Kong consumers revealed by Synovate
HONG KONG — Baby boomers like their radio programmes, Generation X are the biggest spenders in Hong Kong, while the Post...
5 March 2010
Synovate Healthcare gets huge boost
AMSTERDAM — Synovate has taken an important step in further expanding its position in the healthcare market with the...
2 March 2010
Retailers continue to endure long winter as shopper fatigue rolls on into February, says Synovate
UNITED KINGDOM — UK footfall figures from Synovate Retail Performance reveal another fall last month - the fourth...
19 February 2010
Synovate appoints new managing director for United Arab Emirates, Saudi Arabia and Iran
DUBAI — Global market research firm Synovate has announced that Clayton Buckley has joined the company as managing...
10 February 2010
Credit card offers make a comeback to US households, says Synovate Mail Monitor
NEW YORK — After a difficult year and a dramatic pullback, credit card issuers regained their footing in the 4th quarter...
9 February 2010
Synovate survey reveals that three quarters of Canadians think Valentine's Day is too commercial
TORONTO — Roses, chocolates, and a nice candle lit dinner are the ingredients for a typical Valentine's celebration....
3 February 2010
Synovate survey: One third of Americans would 'give anything' to meet their music idols; many ok with sharing personal info for free music downloads
CHICAGO — According to a new study from leading global market research firm Synovate, almost one in three music fans in...
2 February 2010
Shopper numbers take a tumble in the snow at the start of 2010, says Synovate
UNITED KINGDOM — Latest UK footfall figures from Synovate Retail Performance reveal that January 2010 has been the worst...
Synovate appoints Head of Healthcare for Thailand
LONDON — Leading global market intelligence company Synovate has appointed Jocelyn Phinijarom to the role of Head of...
1 February 2010
Synovate appoints Travel & Leisure VP in the US
CHICAGO — Global market research firm Synovate is pleased to announce that Jim Quilty has joined its Travel and Leisure...
28 January 2010
Global survey reveals music trends rocking fans across the world
HONG KONG — Almost one in five music fans 'will do anything' to meet their idols, and many are happy to view ads and even...
22 January 2010
90% of American physicians believe Swine Flu jab should be given to pregnant woman, versus only 20% in China
LONDON — Leading global market intelligence firm Synovate today released data from a study examining the physician's view...
20 January 2010
Global luxury brands survey shows four in ten Canadians feel guilty if they treat themselves and define luxury as "everything over and above what I need"
TORONTO — Global market intelligence firm Synovate today released data from a global study on luxury brands that showed...
12 January 2010
Hong Kong starts New Year in luxurious style: Global survey shows 68% have luxury logo lust in Hong Kong
HONG KONG — Global market intelligence firm Synovate recently released data from a global study on luxury brands, showing...
5 January 2010
Christmas trading 'wars' won by retailers and self-seeking shoppers, says Synovate
UNITED KINGDOM — Final figures from Synovate Retail Performance reveal that the number of shoppers in non-food stores over...