Trend Agent: Daily posts on the weird, wonderful world of research

29 May 2009

The Pizza Paradox

The Pizza Paradox

Tucking into tacos, nibbling on nuggets and chowing-down on chips. More than a third of all respondents across 12 markets surveyed by Synovate say they like fast food too much to give it up.

But many of these people seem to make themselves feel better by paying for their actions in other ways, with 37% saying they exercise in order to compensate for other bad habits.

How mixed up can people be about food? An overall 55% agreed that they eat what they want, when they want. Yet 71% watch their food carefully and strive to be healthy.

Continue reading this month's In:Fact to see which country is this year's number one fast food nation (would you like fries with that?)

Artwork by Anthony Falbo. Anthony is one of the many artist represented on etsy.com. Please click here to see or purchase more of this artist's work.