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9 November 2009

Vehicle Quality in South Africa: Now less than one problem per vehicle

BRYANSTON – Synovate latest automotive Quality Awards reveal that product quality in new vehicles has improved to the extent that out of 100 new vehicles sold, 7 of them are completely problem free, exempt from the slightest squeak or rattle. read »

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30 October 2009

Money matters: Global Synovate survey on money and finance

BRYANSTON – Global market intelligence firm, Synovate, today released data from its global money and finance survey, revealing more than half all respondents across 16 markets have permanently changed their attitudes to saving as a result of the credit crunch, 22% have written or revised budgets in the past six months and six percent have even delayed having a baby. read »

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17 September 2009

Synovate in South Africa celebrates its 20 year birthday

BRYANSTON – The 15th September marked Synovate South Africa’s 20 year anniversary. Synovators celebrated by giving back to the community. 150 Synovators reached out to 13 charities in total, mostly in Johannesburg but also including some in Cape Town, Durban and Port Elizabeth. read »

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8 September 2009

Synovate introduces 'always on' research: Synovate Community Panels help companies spot trends, get opinions, product ideas and more

HONG KONG – Global market research firm Synovate has introduced Synovate Community Panels, an online solution that allows companies to reach customers directly for research purposes, and which also quickly and cost-effectively integrates qualitative and quantitative research with unique applications. read »

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14 August 2009

Synovate global study reveals car buyer mindset, fears, attitudes, wants and needs in current economic situation

KUALA LUMPUR – Anger, frustration, greed, lack of trust are a few of the many sentiments expressed by consumers and future car buyers globally, according to a new “Tipping Point” study by Synovate Motoresearch, the automotive division of leading global market research company Synovate. read »

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28 August 2009

Adrian Chedore hands over Synovate leadership to Robert Philpott

CHICAGO – International market research company Synovate has appointed Robert Philpott as its new global chief executive officer. He replaces Adrian Chedore who will retire on September 1. read »

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17 July 2009

The price of power: Reactions to electricity tariff increase

Johannesburg – 85% of our lower LSM South Africans deem the 31% electricity tariff hike as unacceptable, according to a survey released today by market research company, Synovate. The lower hike of 15%, which applies to lower income earners, was also not received with any enthusiasm – 70% stating that it is unacceptable.  read »

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6 July 2009

South Africans pick dream car over green car

JOHANNESBURG – Leading global market research firm Synovate today released new study findings showing that given the choice, over half of South Africans would pick their fantasy car above a green environmentally friendly car.  read »

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June 2009

Synovate Survey: Global recession delays South Africans’ emigration plans

BRYANSTON – The recession has put a dent in travel plans, according to the latest emigration survey by market research company, Synovate.  read »

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25 May 2009

2009 Synovate Quality Awards announced

JOHANNESBURG – Synovate has announced the 2009 Synovate Quality Awards for Sales and Service Satisfaction in the automotive industry. These awards recognise service excellence and are acknowledged as the highest accolade for customer service in the South African motor industry.  read »

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9 April 2009

1 in 2 South Africans experience Road Rage

BRYANSTON – Rage on our roads has maintained a similar level over the last year, according to a recent survey by Synovate.  read »

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5 March 2009

Global survey shows six in ten women consider themselves financially independent

Bryanston – Leading global market intelligence firm Synovate has released results from a new study on women and financial independence, which found that nearly six in ten (58%) women across 12 diverse countries believe themselves to be financially independent.  read »

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January 2009

Ins and outs, and ups and downs of the vehicle market

The vehicle market has been through its ups and downs over the last few years with the last 18 months being some of the most difficult times ever encountered.  read »

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