Products & Practices

Synovate operates across the full spectrum of market research. Our solutions are developed by thought leaders who offer the very best experience in their respective fields globally.

Our areas of expertise include:

 
 
Customer Experience Management
True Customer View (TCV)
ExM Customer
ExM Employee
ExM Mystery Shopping
ExM Tracker
ExM Viewscast
Brand Equity
Brand Value Creator (BVC)
Market Barriers
Advertising and Communication
Connections
Corporate Reputation
Adcheck
Product Development and Innovation
Market Quest
ConceptQuest
PriceQuest
PackQuest
ProductQuest
Quality Management and Benchmarking
Standards Auditing
Problems per 100 vehicles study

Shopper Insights
Retail performance
Shopper insights

We are supported by a robust and reliable field team who with the use of quality processes and technology produce a superior market research results.

  • Computer Assisted Telephonic Interviewing (CATI)
  • Computer Assisted Personal interviewing (CAPI)
  • Face to face paper interviewing (PAPI)
  • Mystery Shopping
  • Focus Groups
  • Ethnography studies