Synovate's dedicated diversity group has over 30 years' experience in the valuable and growing minority segments that are traditionally underserved by marketers.

More than 30% of the US market is comprised of groups such as Hispanics, African-Americans and Asian Americans. Synovate offers full service research into these ethnic minorities and also youths, seniors, gays and lesbians.

We also operate Hispanic omnibus research and publish the US Diversity Markets Report.

• Read case studies on diversity research
• More information about Synovate diversity research