Synovate Community Panels
Synovate Community Panels are an easy and cost-effective way for you to conduct research online with your customers. Powered by Vision Critical, Synovate Community Panels can help you cut your research costs without sacrificing quality.
What is a community panel?
It is a dedicated and customised group of pre-screened people who provide their opinions and advice to companies in an online forum. Community panels can range in size from as few as 100 people to millions.
Synovate Community Panels allow you to have direct dialogue with large customer groups whenever you want and as often as you'd like. Panel members can receive surveys at a moment's notice, with results immediately available to you. Panels can also replace or supplement other research you're already doing.
What are the benefits of community panels?
- Fast and flexible
- Well-profiled, invitation-only members
- Company-owned and sponsored
- Private environment
- Category or brand specific
- Multi-media capable (photo, video, etc.)
- Qualitative and Quantitative research
- Higher response rates (average of 46%)
- More research for your money
Companies using community panels say:
"We were able to double our field research and cover a wider range of topics with results in hours rather than weeks."
Sporting organisation
"We're doing twice the research at 1/10th the cost it would have been otherwise to field it ad hoc."
Telecommunications company
"We tested many ideas we probably wouldn't have tested otherwise. This was particularly helpful in minimizing subjective internal debates."
Technology company
